Nithin Rao Kumblekar’s Portfolio

12 Dec

Deep Sleep Mattress

  • DeepSleep Mattress
  • These series of illustrations are done for the mattress.  The line said “Puts even your worries to sleep”

    Here are the names of the creative team:
    McCann Erickson Mumbai
    National Creative Director: Prasoon Joshi
    Executive Creative Directors: Rahul Mathew, Akshay Kapnadak
    Creative Directors: Talha Bin Mohsin, Mahesh Parab
    Art Directors: Mahesh Parab, Prashant Kandalkar
    Copywriters: Talha Bin Mohsin, Vilsen Gonsalves
    Illustrator: Nithin Rao Kumblekar

2012 celebrities


  • Chintamani Reloaded
  • During my college days when I was doing graduation there was a popular ad campaign on Radio, TV & newspaper by ICICI Prudential Life Insurance. It was called “Chintamani”. After so many years I had forgotten about that Chintamani character until they contacted me to recreate it for their new campaign. They had radio jingle “chintamani chintamani Chintaaamani” which began to chant in mind again.

    I was excited to create the character. But the only problem was the client had very restricted colors for the character and the background, which was very tough to understand. I couldn’t make it colorful with props around it as the client had asked me to keep the background as clean and empty as possible. I did many illustrations for ads and also created image bank for different purposes. I tried my best to finish the illustrations in detail with the critical deadline.


Celebrities caricature

  • Celebrities Caricature

  • Maradona V/s Paul the Octopus
  • Coldplay

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